2024-12-24
Thailand is known worldwide for its traditional Thai massage, a treatment that combines stretching, acupressure and mindfulness. But now this iconic industry is facing a serious challenge – a growing shortage of trained massage therapists. According to the Ministry of Health, this threatens not only the attractiveness of tourism but also the health of Thai society.
A traditional art form with global popularity
Thai massage, or "Nuad Thai," is a UNESCO-protected intangible cultural heritage and has long been a symbol of Thailand's holistic health philosophy. For locals and tourists alike, it is a haven for relaxation and recuperation. But now many massage parlors and spas are worried about the future.
Reasons for the therapist shortage
The Ministry of Health reports several reasons for the lack of therapists:
- Impact of the pandemic: The Covid-19 pandemic led many therapists to change careers after massage parlors and spas closed for long periods.
- International demand: Many Thai masseuses have been lured to work overseas, where they can earn significantly higher wages.
- Training: Although many educational programs exist, it is not enough to fill the need.
Impact on tourism
The tourism sector, which is recovering from the pandemic, is feeling the consequences of the shortage. Many tourists seek Thailand for its health tourism, where Thai massage is a central part. If the shortage continues, it could reduce Thailand's competitiveness in the global market.
Actions by the Ministry of Health
The government is now working to:
- Encourage more people to train in Thai massage through subsidized programs.
- Improve working conditions and salaries for therapists to prevent them from seeking employment abroad.
- Raise awareness of the cultural and medicinal value of massage.
A way to preserve culture
The lack of therapists is not only an economic challenge but also a threat to a cultural heritage. Thai massage is more than just a treatment – it's an art form that requires years of training and dedication.
Traditional Thai massage
1. Origin and history
- Thai massage, or Nuad Thai, originated over 2 years ago.
- It is said to have been developed by Shivago Komarpaj, an Indian physician and contemporary of the Buddha.
2. Philosophy and technology
- Thai massage combines acupressure, stretching and yoga-like movements.
- It is based on energy lines, or sen, which is believed to promote balance and health in the body.
3. Health benefits
- Relieves muscle tension and improves blood circulation.
- Promotes relaxation and can reduce stress.
- Often used as a supplement to traditional medicine.
4. UNESCO's cultural heritage
- In 2019, Thai massage was recognized as an intangible cultural heritage by UNESCO.
5. Education and Certification
- Thai masseuses are often trained at prestigious schools such as Wat Pho in Bangkok.
- Chiang Rai also has several recognized schools that offer courses in traditional Thai massage, both for beginners and advanced students.
- Basic courses can take a few weeks, while advanced levels require years of training.
6. Global influences
- Thai massage has spread all over the world and is today a popular treatment at spas and health centers.
Text: The editorial staff
Image license: HeavyArt7, Pixabay, original image